Re:Rivian R1T: First Drive in the Electric Pickup
by AndrewThrowaway on Thursday September 30, 2021 @02:43AM
(#28703804)
It is all marketing. It was sold to people. Mainly as a symbol of a good life.
Because it is hard to prove to others, and especially to yourself, that your life is quite good. You can buy expensive clothes (with huge logos that can be seen from a mile) but how expensive can they get, they can be fakes; you can have expensive house (but not much people can see you comong in/out), etc.
So car becomes a perfect proof. "Everybody sees how big and how new and how powerful and loud it is". You have succeeded. Look at drivers sometimes. They are even acting like driving in a movie of some sort. Doing faces when accelerating and etc.
It is the same with plastic surgery - you don't want it to be subtle anymore. You want it to be visible. So anybody can know that you can afford it.
Because it is hard to prove to others, and especially to yourself, that your life is quite good. You can buy expensive clothes (with huge logos that can be seen from a mile) but how expensive can they get, they can be fakes; you can have expensive house (but not much people can see you comong in/out), etc.
So car becomes a perfect proof. "Everybody sees how big and how new and how powerful and loud it is". You have succeeded. Look at drivers sometimes. They are even acting like driving in a movie of some sort. Doing faces when accelerating and etc.
It is the same with plastic surgery - you don't want it to be subtle anymore. You want it to be visible. So anybody can know that you can afford it.