This is an absurdly limited point of view. If I charge 3x as much as other vendors, then force them to raise their prices by firebombing businesses that don't comply, it might (conceivably) maximize profit, but most people would think it unfair, largely because it was founded on unfair restraint of trade.

I don't think the prices on music were unfair before. No one has to have music, and there was no evidence that the prices were enforced by unfair practices. They were just higher than people wanted to pay.

But most people would say that Enron's manipulation of energy markets was quite unfair.