What you say can happen. Agree with you. My main peeve is with any such list in the first place - "actors who don't matter...", 'techie greats who don't matter' etc. etc. Makes me very angry, purely from basic human feelings POV.

And its obviously a link bait - '10 people who don't matter...' easily attracts people on to read (or just page visit) '50 people who do matter...'.