The idea itself isn't new. I haven't invented something that no one already has (just yet anyway, coding the next move). The idea involves actually taking the current industry to the next level but requires I get all the basics done first, which is where I am almost complete on. I am suprised how quickly I got to this level actually.

Also as far as I am aware having researched many companies in the industry, I am the only 1 that can target multiple platforms on the web simulatenously. Most only target Facebook. I also only focus on 1 aspect at the moment. That is I suppose my strength in the market. And I am also the only one offering a solid freemium model which is why I am gaining quick popularity.