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A comment on Researchers Expose Cunning Online Tracking Service That Can’t Be Dodged. Parent comment

Re:Researchers Expose Cunning Online Tracking Service That C... by kevinchen on Saturday July 30, 2011 @12:13AM (#2824841)
Of course there's value in what they're doing — to advertisers. As a user, I am not 100% comfortable with any tracking service, supercookie-based or otherwise.

[Edit: Made the wording clearer]

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Re:Researchers Expose Cunning Online Tracking Service That C... by rubeng on Saturday July 30, 2011 @12:41AM (#2824903)
KISSmetrics specializes in funnel analytics, not helping advertisers. I'm surprised by the number of people making that assumption.

I have a SaaS app and I use KISSmetrics to learn what sorts of things engage visitors and customers the most. It's helped me make critical decisions that benefit both me and my customers (by improving multi-step processes).

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