I'd never heard of Exodus Cry mentioned in the thread, so looked at their website. They seem to have made themselves a target of accusations from Pornhub as a result of the NYT article. Here is their statement on the site that addresses some of the things presented as fact in the Twitter thread:

https://exoduscry.com/downloads/Statement-of-Inclusion.pdf

I'm sure there's much more to the story, but thought it worth at least looking at the vision, etc. from this company given the accusations made against them.