They probably don't. The list of programs running on a random Linux box probably isn't especially valuable.

That machine can be in a Russian or Iranian nuclear physics or bioweapon lab and run very specific software. E.g. you can be looking for some project code names.

Sure. But that's a very distinct task vs. the implication that Zoom is somehow making ad revenue off of Linux process names. The latter strikes me as not very likely because there's no money in it; the former is well outside of anything I feel qualified to opine on.

You'd be surprised about how weird things can get sometimes.

Here is a company that does censorship-resistant P2P networking...and also....Nuclear Material Detection?

Obviously very closely related things?

https://www.clostra.com/newnode-mesh-network https://www.clostra.com/nuclear-detection-snm

A company in my hometown makes parts for defense aerospace, the oil industry, private military contractors, and hyperscale data centers.

Are they spying on your Azure servers? Unlikely, they make hose reels and related round metal things.

Sometimes little (or big) companies like that get involved in weird lines of business because they buy other companies for the contracts.

Looks like a defense contractor to me. If you pulled two random things out of my company's roster, you could probably spin an equally suspicious narrative.

Haha. What possible market is there for knowing which other binaries Zoom (desktop) users run? OMG Zoom users also run Chrome, cat, and init! That'll be $10k please.