What I gather from your comment is that the media thrusts big societal issues (sustainability, climate change, child abuse, crime) upon the individual. When the individual tries to address these issues with their own actions or purchases, it's has zero impact on the reporting of the crisis.

I can conclude that the only sane things for an individual to do is not to counter these issues with individual actions, but to instead organize for a societal response strong enough to change the media narratives, or switch off the media completely and live life as best as one can.