If the cost of an Uber from the airport is too expensive, people won't just take cabs, they could also park in long term parking or have a friend drop them off instead.
* I know not everyone agrees with this, but enough people do that it's clearer to put the argument this way.
Mostly open source software.
Competition is largely on price.
Plenty of small entrants into the market, fewer big providers, lots of resellers.
Many of the 'apps' are white-label skins on the necessary backend services, others are self-hosting the infra. Some local governments operate these services as utilities.
So, the software opportunity looks a lot like Automattic (the makers of Wordpress software and operators of the wordpress.com hosting service), which is a privately held company and valued at $3B.
To my understanding the only people making non-poverty wages in the taxi business are owners who purchased 'medallions' decades ago- aka another governmental licensing restriction. I believe they frequently lease out the cars to drivers who make minimum wage or less. I'm not sure an individual taxi is necessarily profitable on a per-car basis
If a not-profitable company is raising prices to not go out of business then idk how well that would play out in courts.
Would a court force uber to go out of business instead of raising prices?
That's the legal reality. Plus the political one- the average Uber customer is middle to upper middle class in an urban area- i.e., the types of people that politicians actually listen to. Politically sympathetic, vote in very large numbers, have an outsized voice in the media, etc. Every media outlet in America would cover the price increase nonstop. If raising prices didn't result in an antitrust suit the very next day, I will eat my hat