Re:Clubhouse Is a Cargo Cult
by sumtechguy on Friday August 06, 2021 @03:30PM
(#28091764)
This sort of media blitz happens way more than people know. Some are very good and subtle. But many are just 'out of the blue so and so is talking it up'. It is kind of the same game as spam. If you get enough out there and many still walk away you can sometimes get a bit of sticky and make money. It is a fascinating style of pump and dump.
I remember, a few years ago, the entire tech press being unabatedly abuzz about Bloom Energy. It confused me until I realized it was a press pool coördinated by Sequoia. The gushing about Clubhouse may be organic. But Andreessen Horowitz bet big on the company. They're one of the media savvier shops on Sand Hill.