Just give it the right input and it turns on its masters.
Imagine in financial markets if you trained a system to identify trends in currency pairs (for example). Generally they would be benign and useful, but if the a certain input were present, they would advise an action which the designers would expect and profit from. The users of the system would follow the advice as normal and probably not even know that someone essentially had inside information.
Granted, I wouldn't do this myself as I do find ethical problems. But its a fascinating thought experiment.
And if you believe in human legacies, then you don't need AI. You just build a system and manage the players so that your offspring or their offspring can take advantage of the game you have setup. Maybe this falls into Rothschild-like territory (which I frankly don't believe humans are meticulous, lucky, and coordinated enough to pull off).
Imagine building an apparently useful trained model for finance which you have a special way to predict the behavior of and profit from. (This could also be likened to formal human finance education, which certain elite groups take advantage of, but I don't mean to go into conspiracy theory territory...)