Re:Facebook users said no to tracking, and now advertisers a...
by SergeAx on Thursday July 15, 2021 @05:21PM
(#27850292)
Without targeting we will just see mediocre, if not shitty, all-terrain ads, like those on TV. Men will see ads of women products and vice versa.
Internet advertising will become the home ground of big companies, which don't mind spending tons of cash for widest possible audience reach. Small business will be effectively cut out of online ads, except search engines with their keywords targeting.
Re:Facebook users said no to tracking, and now advertisers a...
by notriddle on Thursday July 15, 2021 @07:08PM
(#27851169)
The original AdSense was able to target pretty narrowly by matching adverts to the content, not to the user. The same thing seems like it would work for Facebook and YouTube.
Internet advertising will become the home ground of big companies, which don't mind spending tons of cash for widest possible audience reach. Small business will be effectively cut out of online ads, except search engines with their keywords targeting.