Open letter: Ban surveillance-based advertising

Re:Open letter: Ban surveillance-based advertising by the_other on Wednesday July 07, 2021 @08:51AM (#27760517)

You could target the same people by buying ad space in like-minded “venues”. There’s a gaping hole in the market for good “content-linked” advertising, searching, aggregation and so on. Link to content, not people. Work with customers who’re already self selecting, rather than following people around all the time.

As a side-line, this’d probably cut back on a lot of click-bait trash articles. It, likely, would help bring the signal-boise level of the internet at large back to something more useful.

Well, I can dream, anyway..

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Re:Open letter: Ban surveillance-based advertising by elliekelly on Wednesday July 07, 2021 @09:15AM (#27760750)

This is DDG’s model, right? Instead of stalking me all around the internet to find out I’m looking for a new car in order to show me adverts for a new car they show me the advert when I search “best new cars 2021” which is probably a pretty solid indicator that I’m looking for a car that doesn’t involve any tracking.

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Re:Open letter: Ban surveillance-based advertising by stevesearer on Wednesday July 07, 2021 @09:01AM (#27760617)

This is what we do at https://officesnapshots.com and it works pretty well: office furniture ads on office design content.

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Re:Open letter: Ban surveillance-based advertising by blooalien on Wednesday July 07, 2021 @11:59AM (#27762585)

Yeah, this! See? You get it! Why's it so hard for others to understand?

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