Not just that, the fact of the matter you and I don't have very much of an effect on these things. We can't choose how our energy is produced, and we don't use anywhere near as much energy as a company like Amazon. This is where government regulations must come into play.

> We can't choose how our energy is produced

Well, you can buy it from one of those 'green energy' companies... I dislike the marketing a lot (as though it isn't fungible and you are somehow getting different, greener electricity piped to you than your neighbour) but it does work in the sense that you can shift the needle by buying your (essentially just as not-green as if you paid (less to) anyone else) electricity from someone who has whatever commitment to fund green projects or buy the 'green wholesale' stuff or however it works.

(Not that I do that.)