Re:Sriracha hit revenue of $150M a year with no sales team o...
by SOLAR_FIELDS on Monday June 28, 2021 @11:14PM
(#27671299)
I was looking for Whataburger as a counterexample here to the sentiment that there are no widespread Heinz alternatives and found it in your comment. It’s the perfect counterexample to OP’s comment in multiple ways -
1. It’s widespread (not even artisanal) in the regions it is deployed in. I can walk into my neighborhood grocery store in Texas and always expect to see Whataburger Spicy Ketchup in the condiment aisle.
2. The spicy ketchup is a genuinely superior product to Heinz. It just straight up tastes better, feels less sugary, and it’s far enough ahead in quality that I actively seek it out over “regular” ketchup.
1. It’s widespread (not even artisanal) in the regions it is deployed in. I can walk into my neighborhood grocery store in Texas and always expect to see Whataburger Spicy Ketchup in the condiment aisle.
2. The spicy ketchup is a genuinely superior product to Heinz. It just straight up tastes better, feels less sugary, and it’s far enough ahead in quality that I actively seek it out over “regular” ketchup.