Re:Google no longer requires AMP, but the replacement might ...
by topicseed on Monday June 28, 2021 @12:12PM
(#27663727)
Well, my click-through rates on mobile for many of the same pages without AMP have dropped for the same position. Yes, after fixing CWV I removed AMP as keeping two layouts optimised was draining as a small publisher.
How? No user has ever chosen to open a link as AMP.