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Re:The EU’s disputed system of geographical indications is t... by SiempreViernes on Sunday June 27, 2021 @07:31PM (#27656467)
There are protections that aren't tied to regions, called Traditional speciality guaranteed (https://ec.europa.eu/info/food-farming-fisheries/food-safety...).

The "problem" is that typically when there is a strong food brand, it also has a strong geographic association, and so TSG is available only for lesser brands.

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