But think about this from the perspective of the average buyer/user. Hard drives are traditionally "local". Local = safe. Now, a new generation of drives are introduced with this awesome capability to get access to data remotely. "Cool", they think. They don't understand how the Internet works, and so they don't really see the issue, or if they have a basic understanding of networks they might understandably believe that "it's behind the router, so it's safe".