I think the answer is usually that Apple are very sneaky in how they brand things (even small things) so the conversation is usually "I can do anything you can do on an Android" "What about [this]" "Oh I don't do that", and for an example of the branding point - the M1 is very very nice, but one of the reason it feels extremely fast is because people are upgrading from more than half-a-decade old hardware because Apple don't really make any distinction beyond the number after the i