This is precisely the point. It should be worse than worthless, it should cost them money. And they should charge that to me, plus some nominal fee. I guess that's what I'm asking for.
Brave is rescuing the Web from a block-alone response, which starves content creators of much-needed support. Brave also increases the potential for support by giving users without disposable income (and those with disposable income) the ability to support those who make the Web enjoyable. We do this in a manner which is low-friction, and anonymous too (thanks to the Basic Attention Token).
Brave has introduced a model that understands the security and privacy reasons for blocking third-party ads and trackers. But Brave doesn't stop there (as is the case with popular blockers); it also aims to address the issue of content sustainability online.
Not everyone has that luxury.
> I just don't want them advertising to me, or selling my data
Then your data is worthless to them. Nobody wants companies to abuse their personal data, that's why it's such a lucrative business. Companies like Apple and Brave get away with it by edging out competition and instating their own standards (see: Brave's Ad "replacement"). It's all so ridiculously asinine that it makes me want to uninstall every piece of software from my computer and use it exclusively as a space heater for the rest of my life.