Dropbox Raising Massive Round at a $5B-Plus Valuation

Re:Dropbox Raising Massive Round at a $5B-Plus Valuation by ssharp on Tuesday July 12, 2011 @08:23PM (#2757239)

Current traction and paying customers may not be enough to satisfy their growth/evolution goals. The cash could be used for a lot of thing. One guess is that they may be trying to ramp up the attack the enterprise storage/backup market and need a war chest to have any major impact.

Also, plenty of people who could really use a service like Dropbox have not heard of it. Even with their current product offerings, there is an ocean of customers who haven't been reached yet.

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Re:Dropbox Raising Massive Round at a $5B-Plus Valuation by keenans on Tuesday July 12, 2011 @09:37PM (#2757436)

They still need to work on their pricing. They have an opportunity to convert quite a few of their non-paying customers if they'd simply offer a plan between 2GB and 50GB.

https://www.dropbox.com/votebox/90/better-more-affordable-st...

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Re:Dropbox Raising Massive Round at a $5B-Plus Valuation by seabee on Wednesday July 13, 2011 @01:43AM (#2757920)

Don't forget, they also have an opportunity to downgrade quite a few of their paying customers from 50GB to e.g. 20GB.

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Re:Dropbox Raising Massive Round at a $5B-Plus Valuation by dgreensp on Tuesday July 12, 2011 @08:59PM (#2757332)

Exactly. Given that Dropbox is still on a growth curve and it's time to raise more money, you can bet that Drew is being very shrewd in maximizing his valuation and keeping from needing to raise another round any time soon.

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Re:Dropbox Raising Massive Round at a $5B-Plus Valuation by dplakon on Tuesday July 12, 2011 @10:35PM (#2757561)

I imagine they could spend a little more on marketing.

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