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Re:Legislation would unmask third-party sellers, but Amazon ... by frumper on Friday June 11, 2021 @04:47PM (#27478270)
I had a similar event happen with a product that cost $11.99 and they offered a $10 amazon gift card if I reviewed it. I did like the product and left a review, and they emailed me a gift card a week later. I was quite surprised. How does the business side of that work?
Re:Legislation would unmask third-party sellers, but Amazon ... by avidiax on Friday June 11, 2021 @05:28PM (#27478728)
Easy, don't put that notice in every box, and don't expect that everyone that receives the notice would bother filling it out, and maybe once you are winding down that product, start delaying or just not sending the gift cards.

You only need to keep ahead of the other items in the same product category in terms of average score and review count. That's public information, so it's pretty clear how many of these gift cards you need to give out to top the category.

Re:Legislation would unmask third-party sellers, but Amazon ... by missedthecue on Saturday June 12, 2021 @12:19AM (#27481495)
Lose money for the first several months, and then print money after you have thousands of 5 star reviews and a first page Amazon listing.