Last I checked, airbags are not required by any government nor are they a standard option on motorcycles. If you wish to wear one, either spend the $400 upfront or pay for the subscription for the months you do ride. The monthly subscription sounds just right for someone who can't afford $400 but can afford $12 to wear an airbag vest on their daily commute on a motorcycle. It's much cheaper than ending up in the ICU. Vice is trying to start some shit but the interviewee from In&motion sounds perfectly reasonable.

It's $400 upfront plus either another $400 or $12 per month subscription.

I don't see this company lasting long after the first crash where someone thought they were protected but were not due to payment error/ddos/whatever.

There's an LED on the box that says whether you are good or not. Seems like the check is only at start-up via a bluetooth connection so if you turn on the box and it's green, you're good to go.