It seemed obvious the OP had some loose threads or lack of confidence in his positioning. A hard "no" only applies if you know you're right. If, on the other hand, you're hearing confusing, well-articulated words, from important people, caution nearly always is rewarded. Let them play their cards (if they will) and then afterward fully informed with whatever advice you choose to seek, decide whether to resurrect the project.

The OP doesn't have an operating business, he can decide to put it on hiatus, as a resulting of bullying or for any other reason.