right, that’s the social/legal problem, that consent is assumed, and i’d argue, coerced. bundling like this is actually an anti-trust concern, because it’s using power in one market (for instance, search) to exert control in another (data brokerage), but we’ve collectively lost sight of this being a problem.

but yes, they should be required to get your unambiguous consent for data sharing separate from any other transaction, otherwise it shouldn’t be considered consent.