You can read something written the way you want; No I don't like people with titles because eventually they're over-paid to do nothing. User Experience, the way its spreading now and the way UX people are trying to force things, is a way to make things look alike. A strategy created by big corporations to make their work easier. Where are the customization features every website had a couple of years ago, where people can create their own UX? Ah, someone thought he can tell us how to "experience" better. Sorry, I'm too sarcastic but that's how I see UX. Can you convince a Chinese not to eat with chopsticks because you think that people that eat with forks and spoons are having a better experience? Think again!