To bodybuilders (and I assume, also athletes), eating in a methodical and structured way is an important part of their job. The guy grew his own vegetables and spent a lot of time selecting food at markets, ate at very specific times, etc.
That, combined with supplements, experimenting with different training regimes, etc... it's a lot of experimentation and certainly there's a lot of cognitive work behind all of that.
I found this very interesting.
It's probably the same with startups -- most startups fail, mine included, but either we delude ourselves into thinking that it's just a matter of putting in enough effort, or we are in situations where we really can't see any other option to escape the gravity well of our situations. Not so far off from someone obsessively playing ball to try to get out, except for the broader applicability of the skills gained if the long shot doesn't pay off.
We like to see people like Jordan or Kobe as normal people who happen to be really good at basketball. I disagree. They're nerds who happened to do a profession that doesn't seem nerdy to the public.