I can understand this. I've been enamored with good engineering many a time, and it has its place. Something that's well engineered often WANTS to be a good solution. But I also agree with the concept of starting with "where can I take the customer" rather "how can I present this awesome new technology".

Another variation on this concept was an article by Joel Spolsky in which he coined the term "Architecture Astronauts". He describes well the manner in which an architecture astronaut looks at something like Napster and generalizes to peer-to-peer messaging while missing the excitement of "search for song. find song.".

https://www.joelonsoftware.com/2001/04/21/dont-let-architect...