Re:Analytics suggest 96% of users leave app tracking disable...
by dlivingston on Friday May 07, 2021 @04:31PM
(#27080541)
From a Wall Street Journal interview with Apple's Craig Federighi:
WSJ: "Why the verbiage 'Ask Not to Track'? Why not just 'Do Not Track'?"
Federighi: "There are other techniques that developers over time have developed, like fingerprinting, which is a bit of a cat and mouse game around other ways that an app might scheme to create a tracking identifier. And it's a policy issue for us to say 'you must not do that'. And so, we can't ensure at the system level that they're not tracking, [but] we can do so at a policy level."
WSJ: "Why the verbiage 'Ask Not to Track'? Why not just 'Do Not Track'?"
Federighi: "There are other techniques that developers over time have developed, like fingerprinting, which is a bit of a cat and mouse game around other ways that an app might scheme to create a tracking identifier. And it's a policy issue for us to say 'you must not do that'. And so, we can't ensure at the system level that they're not tracking, [but] we can do so at a policy level."
https://youtu.be/G05nEgsXgoI?t=153