The issue here is there is no balance in the discussion. we push people to be vegan and they become radical environmentalists but the vegan lifestyle for the average person is filled with processed foods with no discussion of the environmental impact of food processing. Busy people have no time for some of the food preparation required to be vegan. There is no balance of conversation at all.

Regarding the comment about me paying higher prices, I can't agree. I spend an aggregate of about £1.50 / head on meat per day which is much less than if I decided to buy any processed soy or processed plant protein.