Re:Apple's follow-up to M1 chip goes into mass production fo...
by merdadicapra on Wednesday April 28, 2021 @05:00AM
(#26967265)
> What % of total profit is Apple capturing?
Worldwide 9.6%.
I rounded it at 10%.
> Apple achieved a global desktop/laptop market share of 9.6% and ranked fourth behind Lenovo, HP, and Dell. In the United States, Apple accounts for 12.7% of the PC market
This is perhaps the wrong metric to look at. What % of total profit is Apple capturing? Several years ago the accepted wisdom in phones was that Apple was getting ~30% of the unit volume and 90% of the profit.