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Re:Why Lichess will always be free by michaelt on Friday April 23, 2021 @07:24AM (#26913533)
> They don't have to be.

Modest ads wouldn't be a problem if I hadn't seen so many major sites follow a slippery slope from that to obnoxious ads and heavy tracking.

After all, ad money $ will show up instantly and measurably in an A/B test or project outcome, while turned-off users, lost trust, garish design and poor performance have much subtler, harder to measure impacts.

And before you know it you're a newspaper website with 20 tracking scripts, or youtube with ads layered on ads layered on ads.

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