That's not meant to imply they don't pay well. I included that as a nod to some people I've known in the past that thought they didn't pay well enough, but I also know they've been much more competitive for tech positions the last decade or so (you have to, being SF adjacent). As for tech support (where I think a majority of grumbling traditionally was), I'm not sure what that's like now. It's also a problem of supply and demand though, lots of people are qualified for that.

It doesn't matter how much you like a specific company if they don't have a need for your skills or your skills don't provide enough to live off of. I'm not saying abandon your tech career to work as a janitor at your favorite company, just that there are lots of other choices for someone in tech other than working at a startup. Some pay okay, some pay quite well. Some may not pay well at all. What someone thinks is worth it is obviously up to them and their circumstances.