It's a bit surprising to me that my comment above is the top Google Search result for "pro-user design". I'm surprised both because Google has indexed the comment within 10 minutes and also because I would have expected the term to have been used quite a lot already.

Probably making history as we type here:

https://trends.google.com/trends/explore?q=pro%20user%20desi...

That really is pretty surprising. Might have to capitalize on this...

I just registered the domain for my first web development company, https://prouserdesign.com. History in the making! Perhaps this might turn out to be one of those threads that gets reposted to HN years later after a successful IPO... haha.

Anybody interested in being a co-founder? ;-)

You beat me to it!

I'm interested in keeping this meme going (in the direction of the original article).

Anyone else jumping on the bandwagon? Don't miss out -- this could be the next coinbase thread.

> You beat me to it!

I would feel bad, but I was the person who seems to have coined the term earlier in this thread, albeit accidentally :-)

Another meme covering an (at least slightly) overlapping set of guidelines/ideas is "humane technology". Not saying it's the same thing as what all of you mean, but we shouldn't forget that our tools impact non-users as well (i.e. people who never used Uber feel its impact still).

https://www.humanetech.com/who-we-are

Nice! Followed you. Reach out via personal email in profile if you’d like to get in touch :)

"Humane design" is what I was thinking.

I would say pro-social design. In this case, pro-social in the human development orientation rather than the dehumanized social media sense.