He's good at rhetoric. The writing is simple with one point per paragraph and requires a low reading age.
It has a single and consistently repeated/implied message without any deviations or uncertainties.
All of that makes it persuasive.
But factually it's mostly wrong.
I'm not going to through it point by point to pick all the inaccuracies about the continuing influence of inherited wealth on success, or the unrealistically rosy implication of small business riches.
I'll just suggest everyone should research for themselves the real survival rates for small businesses, the small business sectors with the best long-term viability, the age group most active in creating new businesses, and the number of tech startups that makes any return at all to investors.
It has a single and consistently repeated/implied message without any deviations or uncertainties.
All of that makes it persuasive.
But factually it's mostly wrong.
I'm not going to through it point by point to pick all the inaccuracies about the continuing influence of inherited wealth on success, or the unrealistically rosy implication of small business riches.
I'll just suggest everyone should research for themselves the real survival rates for small businesses, the small business sectors with the best long-term viability, the age group most active in creating new businesses, and the number of tech startups that makes any return at all to investors.