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A comment on Brave disables Chromium FLoC features. Parent comment

Re:Brave disables Chromium FLoC features by jka on Sunday April 11, 2021 @06:13AM (#26769125)
This assumes that most of the content would require much funding to operate.

Could we make it cheap enough to host a personal blog and/or wiki on a smartphone for, say, $10 a year?

The economics would be very different as sites scale up their traffic (compare with, for example, The New York Times).

I think the (relatively) small number of high-traffic sites would be able to find revenue streams to support their hosting - perhaps those would be where subscriptions would be effective.

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Re:Brave disables Chromium FLoC features by fiddlerwoaroof on Sunday April 11, 2021 @02:09PM (#26772220)
It’s not just that, removing ads as a funding source make the barrier to entry higher for someone who wants to launch a competitor to the platforms: medium, substack, NYT, etc.

This may of may not be good, but I’m a bit concerned that destroying the adtech industry may have ripple effects that end up being worse than some middle way like FLoC

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