Re:Commoditize your complements (2002)
by jbjbjbjb on Saturday April 03, 2021 @09:48AM
(#26680994)
I think it makes sense in the right conditions.
Your product has a complement, that complement’s quantity demanded can be increased (maybe the price could be lowered by removing a monopoly or reducing costs) thereby increasing the demand for your product (your demand curve shifts right).
But I guess whether your business can capture any of that increased demand is another story.
Your product has a complement, that complement’s quantity demanded can be increased (maybe the price could be lowered by removing a monopoly or reducing costs) thereby increasing the demand for your product (your demand curve shifts right).
But I guess whether your business can capture any of that increased demand is another story.