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Re:'Ice-cream toothache': Cold food and drinks pain explained by throw10123213 on Saturday March 27, 2021 @08:45AM (#26601912)
Zinc oxide eugenol has been used by dentists since forever but is now being replaced by other (more expensive) materials.

> They want to develop a product, but discourage an existing remedy.

They can't sell that remedy so they must find something else (patentable).

> They also want to develop a product but say you should see a dentist to get the damage repaired.

Maybe the product is for dentists. It's a big lucrative market with products you literally can't buy over the counter. (Especially since dentists deal with some forbidden substances too).

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