Not necessarily anything until it gets to an extreme, but it's not self-compassion and that's the point of the article (or a chunk of it, most of the article is about what self-compassion actually is but doesn't spend too much time contrasting it with other things). Many people conflate the two concepts and self-indulgence (being generally egocentric) is often considered "bad". If the two ideas get mixed together then this leads to a rejection of self-compassion as well.

There is no wrong in a simple indulginces. I have completed big project in recent week past and went for purchase my self ice-cream-cone. This indulgence, not necesity. There is however existing today in West large cultures of "poor me"/of pitying self. One is never failing, simply try ones best. The pendulem has swung to far in the oposite direction from fifty years in past time.

They're vapid, meaningless. They don't give you any fulfillment, they only act as a distraction from your problems.

We wouldn't want to end up like the Aeldaris now would we?

https://warhammer40k.fandom.com/wiki/Aeldari

The excessiveness of it.