You too eh? Over the past decade I've gone from loving reddit to actively avoiding it in most cases, but if I'm looking for specific info on a niche topic, adding "reddit" to a search is often the only way I can get real content written by and for real human beings instead of SEO spam.

Sinister twist though: the SEO crowd has gotten wise to this. I've noticed recently that they've started throwing "reddit" into their spam as a random keyword.