This is so awful and cringey. I couldn't imagine unironically writing that post or doing that art. Twitter is quite honestly, one of the most damaging companies in our modern era, much more than Facebook, and probably more than any non-chemical company in the country.

Agree - it would be a nice piece of satire, if... well... they weren’t serious. Wish they’d stop messing around with this nonsense and spend the same amount of effort on improving aspects of their product that matter.

(As an aside, I’m always amazed how difficult they make what is essentially a CRUD app serving 280 characters at a time seem. How many people?)

I agree, this made me cringe with embarrassment. The examples were horrible

It's funny how different images you get in your head when you imagine first what Twitter wants Twitter to look like (this article right here) compared to how Twitter really looks like from the outside. We all have our different pictures too, while brands are trying to push us in a different direction.

Nauseating naval gazing from a company doing immense damage to our culture.

Can someone who's been involved in one of these seemingly-stupid corporate typeface rollouts speak to any actual benefits? Thinking savings on licensing fees to a type foundry or optimizing glyphs to save on data transfers?

Is this bullshit why I got logged out today? Just to see the new homepage?

wow, I think I called this :) [0]

[0] https://news.ycombinator.com/item?id=26126448

Let’s flag this garbage off the front page...