Neither the BLM movement generally not most of the organizations associates with it nor their supporters nor their donors pretend that it's about simply “racial policing equality”.
But it's cute that conservatives scaremonger about bourgeois identity politics (though they don't tend to call it out as bourgeois) for being needlessly divisive and counterproductive to their overt goals by not incorporating and prioritizing crosscutting issues that fundamentally underlie the specific problems of the groups notionally served, but also criticize progressive identity politics as counterproductive to their overt goals for incorporating and prioritizing crosscutting issues that fundamentally underlie the specific problems of groups they serve.
It's almost as if the problem wasn't about the approach to the problems of the particular populations, but that any approach is taken to those problems at all.
It's a massive injection towards the entire ideological package associated with Black Lives Matter. It's not just about injustice in policing (which does occur but is very rare), but also about everything from environmental causes to tax policies to universal healthcare. Put another way, these donations in the name of racial policing equality are bolstering the entirety of progressive politics.