Came to recommend the same one. My first one stopped working after a decade, now been on the second one for six years. (The "stopped working" thing is not ideal, but given the constant use, also not a dealbreaker for an electrical appliance.) I most like it for the big ... 'spout'? that allows filling it without needing the lift the lid.

I do remember it being the only decent option in the store. I guess other people have other priorities in kettles, for all those other models to stick around?