Re:Investigating how the New York Times A/B tests their head...
by rkho on Wednesday March 10, 2021 @11:37PM
(#26420307)
It's the goal of Meredith Levien, their current CEO, for the NYT to be considered a "world class tech company"[1]. I believe doing A/B tests is a way to work towards that goal.
[1]: https://www.theinformation.com/articles/meredith-levien-want...