I started a recruitment agency first... After a while, I realized that it was almost impossible to scale this business as well as to be somehow unique comparing to other recruiting firms. It took me around 3 years to negotiate buying the Relocate.me domain name and then the Relocate.me story started.

It helped a lot that I was in this field for almost 5 years before launching Relocate.me. So the first users came through the word of mouth and a Product Hunt campaign.

Moreover, we 'manually' invited software engineers to the platform, those who somehow expressed their interest in moving abroad (haha, this can help - https://relocateme.eu/blog/how-to-source-for-software-develo...)