Ultimately, as a business owner, it’s not my (our?) job to direct culture. In fact it is kind of disturbing someone with enough money could change society to their whims. I’m here to create value for myself and the people around me. Political crusades are best left outside the professional/corporate environment.
Once you have that epiphany you can see that creating value for yourself and the people around you is a form of directing culture and vice-versa.
You don't need to actually own a platform to leverage it for your side in a culture war, you only need to know how to exploit it. If you want your platform to be neutral, you need to monitor and moderate it carefully: if you don't choose what culture permeates your platform, others will be glad to choose for you, and I think it's foolish to think it'll be any better.
It could also mean that nazis like your bar.
I've seen this argument get politicized too much to the point of it being emotional. Like your nazi reference.
Social platforms should be moderated according to law. Whatever users legally & lawfully discuss in your platforms should not restricted. And this kind of applying pressure towards platforms worries me. They are merely tools. Let the law deal with this issue and leave free speech alone.
And that “perhaps people new to...etc” is a nice backhanded appeal to authority and it falls flat.
Edit: hacker news has rigorously enforced comment guidelines, why is that okay? Why is it not bad per what you say: > “ Because IMHO the outcome of a society where speech is no longer free, either by corporate cancel culture or government regulation, is not a society I want to live in.”