Re:IKEA to discontinue its annual catalog, ending a 70-year run
by Spooky23 on Wednesday February 17, 2021 @09:00AM
(#26166319)
Ikea stores are franchises. Part of their operating model is that the store is the warehouse and the warehouse the store. That makes online commerce challenging as there is always a tension between the stakeholders who "owns" the sale.
I went to the Ikea in Brooklyn back in November... in that store because of limited space they actually put up a tent in the parking garage for fulfillment. It just worked awkwardly.
Other than that, the magic of a place like Ikea is they source from a global market and make it magically appear. In 2020/2021, the magic is broken because global supply chains are broken. In my own business, I have about 18 people working on sourcing various commodities, where as in 2019 we had 4 doing the same job.
I went to the Ikea in Brooklyn back in November... in that store because of limited space they actually put up a tent in the parking garage for fulfillment. It just worked awkwardly.
Other than that, the magic of a place like Ikea is they source from a global market and make it magically appear. In 2020/2021, the magic is broken because global supply chains are broken. In my own business, I have about 18 people working on sourcing various commodities, where as in 2019 we had 4 doing the same job.