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Re:IKEA to discontinue its annual catalog, ending a 70-year run by numpad0 on Wednesday February 17, 2021 @03:04AM (#26163874)
What I’d rather bet is that in-discoverability is lucrative because it helps customers attach to products.
Re:IKEA to discontinue its annual catalog, ending a 70-year run by agumonkey on Wednesday February 17, 2021 @03:18AM (#26163963)
By in-discoverability you mean interacting with furniture through phones ? Could be. The old catalog was a powerful dream machine though.. now in terms of sales it might be much. Time will tell.