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Re:If This Then That- Simplifying the Web? by arctangent on Tuesday May 31, 2011 @06:49PM (#2605027)
It seems to me that this is going to be a bit like the Pipes tool from Yahoo, except instead of a data mashup coming out of the combination of multiple services you will instead have some kind of "action" taking place.

From the article: "For instance, you can use Google reader starred items to share images on your Tumblr blog, or customize how and which photos from your Flickr stream show up on your Facebook wall."

So, I guess that ifttt will allow you to define workflows such as:

IF "I star a Google Reader item" THEN "post it to my Tumblr blog"

I can actually see this kind of thing being useful to some people.

Edit: They actually have a WTF page which says what I just said: http://ifttt.com/wtf

Re:If This Then That- Simplifying the Web? by linden on Tuesday May 31, 2011 @07:09PM (#2605074)
Was just about to point you there! Another broad category of use that is emerging is around notifications. ex. IF "I am tagged in a photo on FB" THEN "Call my phone". Its all still in the early going, but we've have seen a lot of interesting uses already. Working on a simple way for others to share the more interesting ones now!
Re:If This Then That- Simplifying the Web? by arctangent on Tuesday May 31, 2011 @08:21PM (#2605296)
Will there be a way for developers to write their own triggers and actions?
Re:If This Then That- Simplifying the Web? by linden on Tuesday May 31, 2011 @08:26PM (#2605310)
Yes, we are really looking forwarding to being able to open it up as a platform. Working as fast as we can :)