I have IKEA socks (probably illegally made by https://theholeinmysock.com/shop/women/ikea-socks/) and tend to wear them in summer. People often compliment me for this odd choice of socks. Others find it confusing. However when I ask them if they prefer IKEA or LEGO as a brand they still choose IKEA. Statistically insignificant but I thought I’d still share.